Future Energy Skills and Ellis Jones Consulting won the Marketing and Communications Award for the Know your Battery campaign.
The aim of Know your Battery campaign was to generate consumer awareness of, and demand for, accredited solar battery electricians by communicating the benefits of hiring qualified tradespeople.
Using a multi-channel strategy that included a campaign micro site, social media marketing and a paid partnership with The Guardian, the campaign achieved almost 25,000 page views. It also successfully increased consumer and industry awareness of accredited tradespeople and training.
